Transformation Media Session - “Project Reinvention Update”


10:30 - 11:00AM on Monday, March 1 in Continental Ballroom

A discussion about the progress made by local television and the internet to transform the buying and selling practices of these media.

Moderator: David Cohen, EVP, US Director of Digital Communications, Universal McCann

Panelists:
Jeremy Fain, Vice President, Industry Services, IAB
Abby Auerbach, EVP and CMO, TVB



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